"Greenfield states the U.S. national average cost to raise a dollar is 20 cents, which he breaks down into the following:
1. Capital Campaign/Major Gifts: $0.05 to $0.10 per dollar raised.
2. Corporations and Foundations (Grant Writing): $0.20 per dollar raised.
3. Direct Mail Renewal: $0.20 per dollar raised.
4. Planned Giving: $0.25 per dollar raised (and a lot of patience!)
5. Benefit/Special Events: $0.50 of gross proceeds.
6. Direct Mail Acquisition: $1.00 to $1.25 per dollar raised.
7. National Average: $ 0.20"
Tuesday, January 22, 2008
Good to know
Fundraising for Nonprofits: What is the average fundraising cost per dollar raised?:
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1 comment:
Thanks for the shout out!
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